Rothmans

Owned largely by the Canadian public company, Rothmans Inc., ROC manufactures and distributes the Rothmans cigarette brand. Largely sold in the Canadian markets, the Canadian-based company of Rothmans, Benson & Hedges, sees increases in sales each year with their Rothmans cigarette brands. This is due to its increasingly vivid campaigns and the company’s share on the world cigarette markets. Rothmans cigarettes are available in Special Mild and King Size cigarettes at a low cost. If you are a smoker looking for great quality and a lower price, Rothmans brand of cigarettes offers the best combination of high quality and affordable price. While Rothmans, Benson & Hedges owns a large variety of cigarette brands, the company’s biggest decrease in sales came when sponsorship of all entertainment events in Canada was banned. Having been closely associated with these types of events, the marketers of the Rothmans, Benson & Hedges group had to struggle to launch a newer campaign. Listed on the Toronto Stock Exchange, the tobacco company expanded its reach into other regions. Designed and marketed toward the mid- to lower-class smoker, the Rothmans brand cigarette is now preferred by smokers of all classes.